Riding for a Cause: Rickenbaugh INFINITI Sponsors the 2025 Ride to End ALZ Colorado

June 2nd, 2025 by

This Sunday, the Rickenbaugh INFINITI team is proud to take part in something deeply meaningful: the Ride to End ALZ Colorado in Fort Collins. As the official Finish Line Sponsor, we’re not only supporting the Alzheimer’s Association in their mission to end Alzheimer’s disease, but also honoring the countless families—our own included—who have been touched by this devastating illness.

Why This Ride Matters to Us

Alzheimer’s is a disease that has impacted many of us personally. Whether it’s a parent, a grandparent, or a beloved friend, the pain of watching someone we love fade away is something we carry with us. That’s why this cause isn’t just a sponsorship—it’s a personal commitment. We ride for awareness. We ride for hope. And we ride for a cure.

Our Team, Our Community

We’ll be out on the course this Sunday, with a dedicated Rickenbaugh INFINITI cycling team pushing pedals for progress. If you’re cheering riders on or volunteering, keep an eye out for our signature purple kits and stop by our branded finisher medal station near the finish line. We’ll be handing out medals, celebrating every rider’s journey, and connecting with the community we’re proud to serve.

A Proud Partnership

As part of our Title Sponsorship, Rickenbaugh INFINITI will:

  • Display two of our newest INFINITI models at the finish line for guests to explore.

  • Host a branded tent to welcome riders and distribute finisher medals.

  • Be featured on the start/finish truss, in the Champions Dinner program, and on the stadium Jumbotron.

  • Have a presence in official Ride publications including the Ride Guide, Volunteer Guide, and Rest Stop Guide.

  • Include exclusive Rickenbaugh-branded swag in rider goodie bags.

Join the Movement

We invite you to support our team, share your story, or simply stop by and say hello on Ride Day. Every mile, every dollar, and every moment brings us closer to a world without Alzheimer’s.

👉 Support our team or donate here.

Thank you for helping us drive change—one ride at a time.

Posted in Uncategorized